From 19 March, we’re changing our name to AOD!
A lot of our clients already know us as AOD and from today it’s the name we’ll use day-to-day.
Our full name is changing from Aston Organisation Development to Affina Organisation Development, and our flagship team tools to the Affina Team Journey and Affina Team Performance Inventory (ATPI).
Whilst we are very proud of our Aston heritage and will be sad to see it go, this name change will allow us to legally protect our online tools and programmes, now almost unrecognisable from where we began fifteen years ago.
Affina means ‘to improve or refine’ and we believe it better reflects what we’ve become since 2003 – a company dedicated to improving team working in health and social care.
From today our email addresses will change to the domain @affinaod.com and our homepage will become www.affinaod.com. Aston Connect is now AOD Connect with no change to the login url or username/password.
For us, this rebrand provides the perfect launch pad for our business as we continue to grow and innovate, enabling our customers and partners to deliver high quality and compassionate care through effective team working.
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